Franklin Lakes, NJ Hardwood Flooring: Still the Way to Go in 2025 and Beyond

Oliver Owens
May 21
4 min read

Updated: May 21

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Why Local Homeowners Keep Choosing Wood Over Everything Else

Walk into just about any tastefully updated Franklin Lakes home this year and odds are, you’ll be stepping onto hardwood. Not laminate. Not vinyl. Real wood. From charming colonials to new builds with clean lines and high ceilings, more and more homeowners are tearing up the carpet and saying goodbye to tile.

And they’re doing it for good reason.

We’ve worked in hundreds of homes over the years at APC Hardwood Floors, and we can tell you—the reasons Franklin Lakes families are going with wood in 2025 go way deeper than just looks.

The Long-Term Value Keeps Adding Up

Let’s be honest: hardwood flooring isn’t just about today—it’s about what your home looks like and feels like ten, fifteen, twenty years from now.

In a market like Franklin Lakes, buyers are looking for details that show a home’s been taken care of. Wide-plank oak floors, or even a warm walnut? That kind of detail doesn’t just impress—it sells.

According to most market reports, homes with hardwood can sell faster and for up to 10% more. That’s not hype—that’s just what happens when you make smart, lasting upgrades.

Quick story: One of our longtime clients, Julia, reached out after her house sold in just over a week—full asking price, no back-and-forth. Her agent told her the hardwood floors we’d installed in her main living areas gave buyers that immediate “wow” factor. Julia had been torn between vinyl and wood at the start. Now? “Best decision I made,” she said.

Hardwood Holds Up—No Matter What Life Throws At It

Franklin Lakes isn’t just another town—it’s where people come to put down roots. And when you're raising kids, welcoming grandkids, or just dealing with the everyday hustle, you want floors that can keep up.

Hardwood’s reputation for durability isn’t just talk. With basic care and an occasional refinish, it can easily last generations. Carpet gets worn. Laminate peels. Hardwood? It develops character. Scratches? Buffable. Dings? Fixable. You don’t need to rip anything out—just give it a little love and it comes right back to life.

Need help breathing new life into your old floors?

Check out our refinishing options »

It Goes with Everything—Now and Later

Hardwood is a design chameleon—it works with whatever style you’re into now, and whatever you might be into five years from now. That’s part of the reason it’s such a smart investment.

In 2025, wide planks are still going strong, especially in natural tones and low-sheen finishes. European white oak is having a moment, and honestly, it’s not going anywhere. People love the clean grain and soft, matte look—it brings a sense of calm into a space.

And if you ever want to change the vibe? You don’t need new floors. You just change the finish. Hardwood adapts with you.

Not sure what finish works for your space? We offer free design consults to help you pick the perfect style.

Want a Healthier Home? Start with the Floors

Here’s something a lot of people don’t think about: your floors actually play a huge role in your home’s air quality.

Carpet? It traps dust, pet hair, pollen—you name it. Vinyl? Often made with materials that release VOCs. Hardwood, though? It's natural, easy to clean, and doesn’t hold onto allergens.

Mike, one of our clients, told us his son's allergies cleared up after they pulled the carpet and installed wood. “We were just going for looks,” he said, “but it ended up being one of the best decisions we’ve made for our health.”

Hardwood just helps your home breathe better. Simple as that.

Low Maintenance, High Reward

Let’s be real: no one in Franklin Lakes wants to spend weekends deep cleaning. Life’s busy. Between work, school drop-offs, errands, and trying to relax—you don’t want your floors to be a second job.

Hardwood makes things easy. A broom. A mop. Maybe a little cleaner now and then. That’s it.

You don’t need fancy steamers. No weird chemicals. And when it does start to look a little tired? One refinish and it’s like new again.

Want a no-fuss care routine? Visit our blog for floor care tips »

Wood That’s as Green as It Is Gorgeous

If you're like a lot of homeowners in 2025, you're probably paying more attention to where your materials come from. That’s smart—and with hardwood, you have great eco-friendly options.

Most of what we install at APC Hardwood Floors comes from FSC-certified forests. That means the wood is responsibly sourced, sustainably harvested, and built to last. We even offer reclaimed wood floors for those who want something beautiful with a bit of backstory.

You don’t have to choose between being stylish and sustainable. You can have both.

It’s Not Just for Living Rooms Anymore

A lot of people used to think hardwood had to stay in the living room or dining space. Not anymore.

With better sealants and engineered wood products, you can run hardwood through kitchens, bedrooms—even basements. Engineered hardwood gives you the same look as solid wood but with added moisture resistance, which makes it perfect for lower levels or high-traffic areas.

Curious about engineered flooring? Check out our selection »

Final Thoughts: More Than a Trend—It’s a Smart Move

Choosing hardwood isn’t just about what’s trending this year. It’s about making a decision that benefits your home, your lifestyle, your family—and your future resale.

You get timeless style, long-term durability, healthier air, and better value. It’s not hype. It’s just hardwood—and it still works.

And with APC Hardwood Floors, you get more than just beautiful flooring. You get people who know Franklin Lakes, who care about quality, and who take pride in doing the job right.